FREEJ.AE

OVERVIEW

Premiering annually during Ramadan, and running weekly, the animated television show Freej is enjoyed by millions of families throughout the Middle East. The family show is the brainchild of producer/director Mohammed Saeed Harib and has acclaimed excellent raves from both the audience and media, and has become a household name since its first release, in 2006.

CHALLENGE

Now in its third year, Freej is an established part of our television culture and as such, Lammtara turned to Breathe for a website that would help reflect the shows new found maturity.

SOLUTION

Freej.ae was launched on September 1st 2008. Since then, the site has seen a continual increase in site traffic, increasing 120% per month during the height of the season. The site has been so successful that, in 2009, Breathe won Interactive Gold at the Dubai Lynx Advertising Awards – an accolade and achievement our creative team are particularly proud of.

© Breathe Branding FZ LLC